Content an Important Component of B2B Marketers
In today’s #AllardPPCquickHits, we’re taking another look at content marketing as part of a B2B strategy. More and more we are finding this is an important part of an overall marketing plan,...
Technology Takes Premium Promotional Gifts to a New Level
Show Clients Your Care with Premium Promotional Gifts They Will Love We all know that premium promotional gifts come at, well, a premium. Makes sense. Done right, they are powerful marketing tools,...
Climate Change Hits Home
It’s difficult to ignore the heavy rains that are shutting down Sarasota-area fall attractions, especially after our recent visit to the UK MET office and talk there about climate change. Our client,...
Clinton Devon Estates Wins Third Queen’s Award for Enterprise
For todays #AllardPPCquickHits post, we congratulate Clinton Devon Estates on its third time win of the Queen’s Award. Organizations such as Clinton Devon in England and our client Dakin Dairy Farms are...
Scientists and Businesses Promoting Sustainability
Researchers, Business Marketers Can Work Together Toward Promoting Sustainability EXETER, England — At Allard PPC, we never miss a chance to show our clients that promoting sustainability promotes their businesses to the...
Developments in Online Privacy
In today’s #AllardPPCquickHits post, we take a look at a recent EU privacy ruling that could have downstream effects. Read the BBC’s Facebook privacy campaign advances after EU court opinion for a gander...
Apple’s El Capitan Forces Marketers Toward More Good Content
Good Content is the Only Answer in the Age of Ad Blocking Apple’s release of El Capitan, its newest operating system, heralded a dramatic change in the advertising and marketing landscape, shifting...
The Right Promotional Gifts for the Holidays Make a Statement About Your Company
Promotional Gifts Expand Your Reach and Reputation How many times have you received a company’s promotional gifts only to pawn them off on someone else or toss them in the trash without...
Timing, Especially for Ads, Really is Everything
When it comes to attracting consumers to the content you’ve so laboriously created, you want to get the most ears and eyes on it as possible. In today’s post for AllardPPCquickHits, take...
Promoting Businesses that are Promoting Sustainability
How Promoting Sustainability Falls in Line with Allard PPC’s Mission DEVONSHIRE, England — Promoting businesses is what we do at Allard PPC, whether we do it via website design and construction, social...