Ad Blockers Spell Trouble for Marketers
In today’s #AllardPPCquickhits post, we’re looking at something ALL marketers should be watching with a keen eye: Ad Blockers. Apple is leading the charge here with its most aggressive ad blocking software...
A Real Marketing Strategy is More than Just a Website
If You Rely On Just a Website, You’ll Be Disappointed With Results At Allard PPC, we’re all about empowering our clients to take on marketing for their businesses to the full extent...
Is Your Blog Content Missing the Mark?
An Argument for Great Blog Content If you’ve been paying attention even a little to the web marketing tactics that are effective, that are bringing businesses new clicks and clients, you’ve no...
Are Your Business Social Media Logins and Domain Names Safe? Are They Even Yours?
Courts Begin to Tackle Ownership of Social Media Logins and Domain Names An April ruling by a Texas judge puts business owners on notice that they cannot claim personal ownership of social...
Move Your Mobile Apps With App Ads
Today’s #AllardPPCquickHits story of the day centers on how to rise above the din of the app marketplace and put your mobile app in front of consumers. Mobile apps have never been more...
Introducing #AllardPPCquickHits
Every morning, in newsrooms around the country, journalists plan “quick hits” for the day’s paper, stories that are important and timely — and useful to readers. A “quick hit” isn’t necessarily the...
What’s up Woz? #WozUp
#WozUp? Excuse the play on words… This coming Tuesday we expect to hear some fascinating insights on whats in store in 2015 from Steve (Woz) Wozniak the visionary Entrepreneur of Apple fame....
What Makes a Successful Social Media Campaign? – 3 Tips to Get You Started
Today, social media is a critical part of any marketing campaign. Whether you are new or experienced in the social media world successful long-term social media campaigns require quality and consistency over...
#tbt Entrepreneurship and Philanthropy – it’s in our DNA
#tbt Entrepreneurship and Philanthropy – it’s in our DNA: Mount Pleasant Dairy, Exeter, Devon, England – both sides of our family have been Entrepreneurs. Grandmothers and Grandfathers Dairy helped local families during WWII
Marketing Technology insights – #AllardPPCletsGosee
Customer relations and loyalty are seen as the primary benefits of Marketing Technology. #AllardPPCletsGosee … Marketers say that fully integrated marketing technology would have a positive, strong or very strong effect on...